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Personality Selling acts as a map that allows the reader to get inside the head of others and recognize the seemingly random and often mysterious aspects of the many personalities we meet. Personality Selling describes such things as; NLP personality traits, the nine personality types of human nature, how the mind makes associations, the structure of rapport, the power of language, and the impact of physiology. It also examines the basics of selling using a powerful psychological approach to gathering information, tailoring presentations, handling objections, and recognizing the various ways people make decisions.

It also includes a comprehensive section on the psychology and tactics of negotiation. Through extensive use of experiential language and examples, the reader can actually experience the impact different approaches can have on others so they can fine tune their selling style to achieve success.

Included are examples of scripts and techniques that have produced proven sales increases in direct sales and in telemarketing.

It is a theory-free collection of techniques based on a workshop that has been presented to CEOs and sales professionals in over 500 companies in North America and England

Dr. Bodenhamer and Dr. Hall have written many books together over the years. This is their best yet. It covers Mind-Lines, Meta-Programs, Meta-States and all of the other models and extensions of NLP that have been incorporated into Neuro-Semantics.
 

A lot of grids and methodology, useful key-points and questions...

If you are already trained in NLP, you'll find a useful guide on how to use your NLP knowledge in Coaching.

"An excellent resource for anyone engaged in training or for those seeking self development."

Popularized by such motivational writers and speakers as Anthony Robbins, NLP (neuro-linguistic programming) is considered one of the hottest techniques for accelerating learning, mastering thoughts, feelings, and emotions, and breaking out of habits and patterns of behavior that stifle creativity and fulfillment. This long-awaited new edition cuts through the jargon to introduce the basic techniques for gaining control of one's business and personal life.

This is a well-written book on NLP in the workplace. The author's style is clear and easy to follow. There is little jargon and an emphasis on getting ideas across in plain English. A very good overview of NLP and its applications.

Highly recommended.

This advanced NLP book builds on the foundation established in Heart of the Mind, by the Andreases, and Using Your Brain--for a CHANGE, by Richard Bandler.

Presented in "live seminar" format, this book offers rich information and specific examples of how to work successfully in helping people change. Specific methods are presented for changing habits, for congruently finally saying "no" when that is appropriate, eliminating compulsions, building self-concept, becoming more self-referenced and less vulnerable to others' opinions, utilization of timelines and time frames for planning and motivation, shifting the relative importance of criteria/values, and much more.

If you could change anything about yourself, what would you change? Would you want to be more capable, effective, wealthier? Self-motivation is often the key to change, but how does one motivate oneself to be capable or effective?

Each year millions of people attend motivational seminars based on the powers of neuro-linguistic programming (NLP). Millions more wonder what NLP is all about. Finally, a book has arrived to introduce the practical techniques of NLP in easy to understand language.

Be the Person You Want to Be offers a refreshing and different view of the principles of NLP. It guides readers in assessing who they want to be and how to attain their goals by setting guidelines and slowly changing behavior. Said to be a self-motivational program without the hype, NLP is explained in detail by John J. Emerick Jr., who focuses on original applications of these time-tested principles. Emerick shows readers how to apply these key strategies to achieve personal and business success by:


- Increasing confidence in social and business interactions
- Handling difficult situations smoothly
- Gaining new insight into how people think and act
- Taking control and achieving results in all aspects of life


Be the Person You Want to Be will enable readers to make significant and lasting changes in any area of their lives. By utilizing the NLP principles, and developing structures and guidelines, anyone can be the person they want to be.

Neuro-Linguistic Programming (NLP), a group of psychological techniques developed in the early 1970s, has been a huge influence on today's motivational writers (particularly Tony Robbins).

As its name suggests, NLP is based on the idea that the human mind is a sort of computer; our verbal and body language are the programming that allows us to change our thoughts and influence other people.

Anneé Linden, director of an NLP training center in New York City, provides easy-to-understand descriptions of techniques such as mimicking someone's movements to create an instant sense of rapport and intimacy, or creating a conditioned response in yourself to feel certain emotions on demand. Some might find these techniques uncomfortably manipulative, but Linden says people do them on an unconscious level anyway; NLP is just a new way of coming to terms with what you already know.

NLP describes in simple terms what these people do differently and enables you to learn these patterns of excellence.

How do people communicate? When I say I'm "frustrated" - in a particular context, HOW do YOU understand the exact shading of the word? Of course, you understand (if not colorblind) when I say "Robin's Egg Blue". So what do I mean when I say, "I'm feeling satisfied"?
How do we learn from birth to use WORDS to express THOUGHTS?

It's science, you know. And you can easily understand it, and understand what you need to do to improve your communications and your relationships. This tape set is priceless...absolutely invaluable. It's suitable for all groups - all ages. Share it with your lover, your friends, your family.

Also, get a companion book: "NLP & Relationships" by Joseph O'Connor.

This book is so powerful, I gave separate copies to my children and my spouse. I've gifted several friends as well.

Priceless information that tells you HOW to decide for yourself.

These include: NLP; Behavioral Modification; Gestalt therapy; Transactional Analysis. This book is about how to "do" excellent Change Management using a variety of techniques, and is based on real-life experiences. Many of the methodologies presented here have never previously been published, as the author and his colleagues felt they were priceless "trade secrets".

The book thus contains many new concepts and applications for consultants, would-be consultants and everyone involved in change within a business setting. It also provides an intriguing insight into why many fashionable "cook-book" approaches to change run into problems and how to avoid repeating them.

Contents include: introducing NLP and modern developments in Change Management; developing excellence in communication and understanding how other people tick; developing excellence in Change Management; understanding the function of time in planning change; a short consideration of popular packaged solutions.

A comprehensive reference answering all of the most common questions about Neuro-Linguistic Programming, and it applications.

Offers examples of how NLP can be used, how to use it to create specific effects, and even how to create an NLP toolkit for success.

Many people write to me to ask how they can find a good introduction to Neuro-Linguistic Programming that they can use in their business lives. I usually refer them to Frogs Into Princes by Dr. Richard Bandler and Dr. John Grinder, the two founders of NLP. Having read this book, I will change my recommendation in the future to suggest NLP Business Masterclass.
The comments I make in this review are based on having read over 20 books about NLP and having taken two courses with Dr. Bandler, the co-founder of NLP, and many other courses with Anthony Robbins, who is an outstanding practitioner of many NLP-like methods.

Neuro-Linguistic Programming is a way of influencing others and yourself to achieve more. The work is based on observational research about the ways that people are most effective with one another and with themselves. Think of it as a tool kit for rewiring your brain to better serve your interests. The techniques themselves are amoral in content, and do have the potential to be used inappropriately. I encourage you to use these methods in ethical causes and in ethical ways.

You will learn things like how to get yourself into a positive state of mind and body for accomplishing more, how to "read" other people better, ways to influence others more powerfully, and processes for enabling groups of people to be more effective.

People who feel at sea with others will find this approach to be very eye-opening for helping them develop better "people" skills.

The book is mostly an accurate summary of NLP, as I understand it from the literature. The main difference I found was that three principles seem to have been added from the change-management movement. But nothing important in NLP has been deleted, so I didn't mind that addition.

What makes the book valuable for business people is that it positively teems with business examples, something I have never seen in another book about NLP. The examples seem to be drawn from the experiences of the 10 U.K. NLP business consultants who collaborated in creating this book, and who wrote a number of the chapters.

The book also has many exercises in it. Although I liked the exercises, they usually did not have as much of a business context as the examples did. I found that characteristic somewhat inexplicable. Perhaps the next edition will remedy that missed opportunity.

Do realize that this book is an introduction to the subject. You get an overview the basics, but just enough. Mastery will not come from this book alone. The book does offer good footnotes, though, so you can read the more detailed works for yourself to get a more detailed understanding for practicing these ideas. Only through practice can you actually "master" them.

If you are new to NLP, you should realize that Dr. Bandler has since devised some simpler and more powerful methods that he feels supersede NLP. You can read any of his books since 1994 to get a flavor for that work. They are not especially business oriented.

NLP is still a valuable discipline, and the explanations here will give you much insight into how to be a more effective communicator both with yourself and with others.

I urge you to think seriously about what you want to accomplish with your life. NLP will greatly enhance your ability to succeed. If you start out by raising your sights to that which is most important and exciting to you, you will get much more out of this book. After all, why settle for being ordinary when you have the potential to be much more? Our own "stalled" thinking is our biggest hurdle to progress, after all. With this book, you will have many more stall busting techniques to rely on.

Exceed the limits of your perceptions!

Productivity Booster Info Center

Everything you need to increase your productivity